The digital marketing industry has got a new buzz! A new super-selling term- Content Marketing is pretty much a fashion now! Before you interpret this statement that content marketing is a fashion let us discuss few interesting things about this concept. You might be familiar with this technique, Content Marketing, but let’s see how it can radically help you transform your business.
More than 80% businesses are using content to increase the conversion rate
Businesses are spending 20% of their time on content creation while 80% of the time on promoting the content
The content which is shared on social media directs massive traffic to your website. Only an excellent piece of content has the potential to go viral on the web to make a great difference to any business. Brands and businesses spend heavily on the advertising to find new prospects who need their services. But in today’s digital era, businesses are investing more on digital media strategies which are result-oriented. And the credit goes to the tough competition.
Do you have any idea how your buyers search for your brands? We’ll tell you how. Buyers are smart and intelligent and they spend a great amount of time on researching about a particular product/service they need.